A Narrio Story Universe

27 Banyan Road

Every door has a story.

The Mehtas are like every family you know. They love. They argue. They interfere. They celebrate. They keep secrets. And somehow, they always end up around the same table.

27 Banyan Road is Narrio's AI-native family micro-drama universe — built around the everyday moments that make families feel real.

ENTER 27 BANYAN ROAD
The family at 27 Banyan Road

Meet the Mehtas.

Three generations. One home. And absolutely no shortage of opinions.

There is love here. But it comes with advice nobody asked for, arguments nobody remembers starting, old habits, new ambitions, family politics, shared meals, private worries and the occasional secret that refuses to stay secret.

Because in a family, even the smallest moment can become a story.

Harish Mehta

The patriarch. His house, his rules. At least that's what he thinks.

Leela Mehta

The emotional centre. Usually the first to know what's really going on.

Rajiv Mehta

Responsible, practical and permanently caught between generations.

Kavita Mehta

Warm, perceptive and very much her own person.

Naina Mehta

Independent, single and thirty. Apparently everybody's problem.

Dev Mehta

Gen Z has entered the house. The house is still adjusting.

Kabir Mehta

Seven. Watches everything. Understands more than the adults realise.

Love. Fights. Food. Family. Repeat.

The big stories are usually hiding in the small moments.

A disagreement at breakfast. A secret overheard in the hallway. A mother who won't stop worrying. A brother who won't stop interfering. A seven-year-old asking precisely the question nobody wants to answer.

It's about ordinary people making everyday life unexpectedly entertaining.
More than a collection of reels

The house stays. The stories keep changing.

The characters know one another. Their histories travel from one story to the next. A disagreement can become a running joke. A relationship can change. A small moment can return three episodes later.

One family. Endless situations. Stories that can keep growing.

The family
Everyday moments
Even the dog knows
Generations collide
Everyone is watching
Brand × Narrio IP

Don't sponsor the content. Enter the story.

Most branded content begins with the brand and tries to build a story around it. 27 Banyan Road allows us to do the opposite.

The characters already exist.
The relationships already exist.
The world already exists.

We find the moment where your brand belongs naturally inside it.

The brand doesn't interrupt the episode. It becomes part of what happens next.

The model in action

A brand walked into 27 Banyan Road.

For OroPocket, we didn't place a product around a family story.

We made the product part of the family story.

The Mehtas remained the Mehtas. Their world remained recognisable. The story still needed to entertain. OroPocket simply became part of what happened inside that world.

Story first. Brand naturally inside it.

The door is open

Different brands. Different ways into the story.

The exact integration changes with the brand. The rule doesn't: the story has to work first.

01

Become the Plot

Your product or service creates the situation the episode revolves around.

02

Become Part of the Moment

The brand appears naturally inside an existing family situation.

03

Become a Story Arc

A larger partnership develops across multiple episodes rather than disappearing after one reel.

Why 27 Banyan Road?

Familiar enough to recognise. Flexible enough for brands to belong.

Family is one of the few storytelling territories that naturally touches almost every part of everyday life — money, food, health, technology, education, travel, celebrations, relationships, purchases and decisions.

And because the audience meets the same characters in the same world, a brand isn't starting from zero every time it appears.

It enters somewhere people already know.

There's always room for one more story.

Your brand could be behind the next door.

Tell us what your brand needs to say. We'll find the story it belongs in.

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